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Resume

Professional Experience

2015- Present

HEAD OF ECOMMERCE

Design Essentials

Decatur, GA

  • Responsible for maximizing $10M+ profits averaging over 35% of total company revenue managing budgets in excess of $1.5M towards growth initiatives

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  • Oversee promotional activity and post-event analysis with sucess-tracking KPI's; set a company record of 842% sales increase in less than 24hours (non-holiday)

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  • Lead Amazon trainings with primary focus on operational compliance saving $500K+ on Amazon Vendor Central

2008 - 2015

STORE MANAGER

Toys "R" Us| Babies "R" Us

McDonough, GA

Lithonia, GA

Duluth, GA

  • Developed a pipeline of highly motivated talent as the leading Regional Brand Ambassador for the Campus Recruiting and University Relations Program 

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  • Consistently achieved the highest guest satisfaction scores in the Atlanta market from 2009 to 2011

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  • Nominated as a “Top Climber” and granted one-page spread in Jungle Campus Magazine (Fall 2010 edition)

Education

Spring 2008

GEORGIA SOUTHERN UNIVERSITY

Graduated Magna Cum Laude

Bachelor of Arts in Marketing

Statesboro, GA

Areas of Expertise

Amazon Vendor & Seller Central

360-Lifecycle Marketing

Customer Experience

Digital Analytics & Growth Strategies

Professional Skillset

P&L Performance & Budgeting

Digital Media Campaigns

Customer Acquisition & Retention

Omnichannel Sales

Website Optimization, UX/UI Testing

Sales Merchandising

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